THE HER GLOSS STORY 

HER GLOSS™ — Confidence You Can Wear

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HER GLOSS™ was created from a simple belief: confidence is something you practice—and something you wear. Rooted in the EmpowerHER lifestyle, this vegan lip gloss is thoughtfully designed to nourish, hydrate, and add a subtle shimmer that reflects the woman wearing it—grounded, intentional, and self-assured. Infused with Vitamin E and collagen, HER GLOSS™ supports both care and confidence in every swipe.

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More than a beauty product, HER GLOSS™ is a reminder of self-worth, presence, and personal power. With every purchase, 10% of proceeds support girls leadership programs that empower confidence and self-belief in girls ages 8–18. Because when women choose themselves, they create space for the next generation to do the same.